Sweet chocolate moments at the Chocolat Frey Visitor Centre in Buchs, near Aarau. Have fun exploring Switzerland’s no. 1 chocolate with all your senses.

How is chocolate made, what does a cocoa bean taste like?

The answers to these and many other questions can be found at Chocolat Frey’s interactive Discovery Centre - guaranteed fun for the whole family! Mould your own bar of chocolate and customise it with unusual toppings, enjoy a delicious hot chocolate in the café, or find your new, favourite chocolate in the Frey Boutique... just some of the delectable highlights during a visit to the Chocolat Frey Visitor Centre in Buchs, near Aarau.



Mondays closed. From Tuesday to Sunday, 10.00 am - 5.00 pm (except 25.12. und 1.1.)
Last tickets sold at 4.00 pm.

On August 1st, we are open from 10am to 7 pm.

Chocolate Frey’s Visitor Centre

Summer program from 13th July until 18th August 2019

Yeah, finally summer holidays! Then you start to be bored…, but not in Chocolat Frey’s visitor centre! We offer you action, nature, fun, movement, creativity and tastings.

Do you know how chocolate is made or that plants exist which smell like chocolate?

Just find some tips and ideas to plan your activities for your holiday – no matter the weather is like:


New: Unicorn Trail

In search of a sweet treasure, you walk around the whole factory area of Chocolat Frey and its neighborhood. On the way, you will discover new places, views and information.

Pay attention: Just if you know, the answers to all questions, you will find on the way, the treasure awaits you at the end of the trail.

Time: ca. 45 minutes


Chocolat Frey’s Discovery Centre

Air-conditioned rooms are waiting for you in our discovery centre after you finished the Unicorn Trail. Just make a tour with our choco pads and find out, how Chocolat Frey produces its chocolate, and discover our world of senses in our Aroma lab, taste chocolate fresh from the Chocolat Frey production line, photo points, cinema and fun goes on.

Time: ca. 1 hour

Chocolate ice cream festival

A chocolate ice cream as a perfect cooling and slow down after a tour full of action in nature or in our discovery centre. Put your feet up, watch your kids playing on our interactive playground, and enjoy your ice cream made of cool chocolate.

Our ice cream festival offers a choice of cooling chocolate ice creams and is the perfect refreshment for kids and adults.

Time: ca. 30 minutes break


Garden Workshop

In our garden workshop, we offer you the possibility to bring the finest Chocolat Frey chocolate smell at home. How? Very simple: just paint a clay pot creatively and plant then the seeds with a lot of love into the dirt.

After several days, your chocolate flowers start to grow and the smell of Chocolat Frey sweetens your home.

Time: ca. 1 hour



In our summer chocolate moulding classes, you need your creativity: Brown, white or dark chocolate. Moreover, which one of the 20 toppings makes your chocolate unique? The moulding classes offer a moment of tranquility, to decorate, taste and test.

Classes with 1 bar: ca. 30 minutes
Classes with 2 bars: ca. 1 hour

Book your ticket here …


Our summer program can be combined as you prefer.
All attractions can be booked separately.

The Unicorn Trail is included in the entrance fee of our discovery centre of CHF 12.- per adult and CHF 6.- per child (3 until 16 years).

The Unicorn Trail can be booked also separately in the visitor centre for CHF 5.-/person.

The Garden Workshop, book it locally or online.

In the price of CHF 9.-/person, the pot, seeds, dirt and all handicraft materials are included.

Please book all chocolate moulding classes online, the places are limited.


Chocolate Frey’s Visitor Centre

A special combination ticket just for kids! For our summer program, from 13 July until 18 August 2019.


Just an excellent offer for all kids, who would like to spend a day full of activities.

In search of a sweet treasure, you walk around the whole factory area of Chocolat Frey and its premises. Air-conditioned rooms are waiting for you in our discovery centre after you have finished the Unicorn Trail. Now it is time to eat some chocolate and get new energy. Finally, you have the possibility to bring the finest Chocolat Frey chocolate smell home with you. How? Well, very simple: just paint a clay pot creatively and plant then the seeds of the chocolate flower with lots of love into the earth.

In the special price of CHF 14. - /p. kid the unicorn trail, our discovery centre and the garden workshop is included.


Book your ticket here


1st of August chocolate moulding

27 July until 1st of August 2019


1st of August is Switzerland’s national holiday, the perfect day to pass a special moment together. A firework, a chocolate or even better: a firework on a chocolate that’s the best way to celebrate a swiss national holiday!

In our 1st August moulding classes, you can mould your “bombastic” chocolate. White, brown or black chocolates and 20 different toppings make your 1st august chocolate unique!


Book your ticket here



The sweetest unicorn ever – made by yourself

Only in the Visitor Centre of chocolate Frey you can mold your exclusive chocolate unicorn.


Your creativity has no limits.

You have a choice of white, brown, black or even pink unicorns.

You refine the chocolate with your favorite “spices”! It is the perfect event for your whole family.

In the price of CHF 19.- per adult and CHF 12.- per child (6 until 16 years) the workshop with its unicorn and the entry in the discovery centre at chocolate Frey’s Visitor Centre are included.


Book your ticket here


  • Chocolate Moulding Booking

    Create your very own favourite chocolate – something sweet and special for both young and old.

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    Make someone happy with our numerous voucher ideas. It’s easy to print out the vouchers at home. Click here to visit the voucher shop.

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  • Chocolat Frey Discovery Centre

    An interactive tour of the world of chocolate. Interesting facts about the world’s most popular confectionery. Tastings from the production line.

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  • Boutique Frey

    The world’s only Boutique Frey, with the biggest range of Chocolat Frey chocolate, including Fan Shop. Free entry.

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  • Café Frey

    Take a break in comfortable Café Frey, with sun terrace and factory playground. Free entry.

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  • Children’s birthday parties

    We will organise a fantastic, unforgettable birthday party for your child at Chocolat Frey’s Visitor Centre.

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  • Packages and prices

    Here are the current prices for entry to the Chocolat Frey Visitor Centre. Entry to Boutique Frey and Café Frey is free.

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    Contact information and details about travelling to Chocolat Frey’s Visitor Centre and parking facilities.

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  • Gift vouchers

    A gift voucher is always a sweet idea. Personalised vouchers to print out right away or to order.

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  • Schools / Groups

    We offer a package to suit any group. We’d love to tailor a package for your group.

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    There is always something going on at the Chocolat Frey visitor center. Special events for all Chocoholics.

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